Strategy storytelling
Asstory

Where strategy meets storytelling

It starts with A Story.

Growth through storytelling

Elevating premium brands in Florida and positioning European brands for U.S. growth

Strategy
Community Management
Strategic Brand Placements - Community & Event Activations
Influencer Ambassador Programs

Building brand worlds that people don’t just see, but remember. One story at a time.

Contact us

It starts with A Story.

A U.S.-based marketing agency with Scandinavian roots, headquartered in Miami and Stockholm

With experience in hospitality, lifestyle, and premium brand marketing, we offer a full range of services designed to act as an extension of your marketing team.

Strategy

Creative & Content

Digital Marketing

Community & Partnerships

We act as an extension of your marketing team, providing end-to-end campaign planning and strategy with a 360-degree approach. We serve as your strategic partner, supporting marketing and sales initiatives across Florida to maximize brand visibility and growth

We are a passionate and creative team, elevating U.S. brands and positioning European brands for growth in the U.S.

What We Do.

Strategy & Expansion.
  • Brand-, campaign & expansion strategy
  • Campaign concepts and creative direction
  • Marketing campaigns across channels
Creative & Content.
  • Social media content creation
  • Short-form video and Event content
  • Influencer & UGC content production
Digital Marketing & Partnerships.
  • Paid social media campaigns
  • Influencer Marketing / Affiliate Marketing / Influencer programs
  • Strategic B2B partnerships and sponsorships
Targeted Audience Engagement.

With experience in hospitality, lifestyle, and premium brand marketing, we help brands and hotels connect with the right audiences through community management, influencer partnerships, tailored campaigns, and event activations.

U.S. Market Entry & Growth.

We guide brands—including European entrants—through strategic entry and expansion in the U.S., leveraging market insights, local connections, and customized campaign strategies to drive successful launches and growth.

Strategic Campaign & Brand Growth.

We act as your marketing partner, developing end-to-end campaign strategies with a 360-degree approach. From creative planning and content creation to execution and measurement. We turn your brand story into results.

It´s Astory.

It started with a question.

Why do some brands resonate so deeply—while others go unnoticed? What makes a story stick, a moment memorable, a message move people?

Astory was created to answer that.

Malin Andren launched her first two companies, Star of Sweden and SO SWEDEN, in 2013 in Stockholm, Sweden, with the idea of creating jewelry that connects people. The gift concept and collection, Carry Yourself, was born. She later expanded both companies to the U.S., targeting luxury hotels to carry her collections. Shortly after, her jewelry was being sold in the Ritz-Carlton hotels across Florida, including the SLS and Fontainebleau in Miami. Today, she is the CEO and founder of Astory, with a clear vision and an entrepreneurial mindset shaped by building brands across markets, grounded in the belief that stories, partnerships, and community create lasting impact. What started as a passion for storytelling and meaningful connections has grown into a marketing agency operating across the U.S. and Europe. Today, Malin leads Astory as a strategic partner to premium hospitality and lifestyle brands.

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Our dna.

Our Dna.

is built on the belief that meaningful stories create impact that lasts.

Strategy before execution.
Community-driven growth.
Hospitality mindset with a cross-cultural perspective.

Rooted in Europe and the U.S., and shaped by our work with some of the world’s leading hotels, we combine cultural insight with a hospitality-first approach

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Let’s write your story through the influential voices of today’s digital storytellers

How it works

We Specialize in Strategy – Campaign Execution – Influencer Ambassador Programs.

01 - Connect

Do you need help finding the right brand ambassador? Look no further. Astory Communications connects you with a vetted network of digital creators, all with their unique way of showcasing your products

02 - Campaign strategy

Improve your influencer marketing strategy. The heartbeat of success and where visions transform into triumphs. We establish the framework and strategic plan for your campaign aligned with set KPI’s and business objectives

03 - Campaign execution & data driven follow up

Complete influencer management, we manage every aspect of your campaign from start to finish. . By utilizing advanced analytics, we provide real-time insights into campaign performance, allowing you to measure success and optimize for maximum impact.

It’s time to step into the spotlight and
create content your way.
Are you ready to make your mark?

01 - Connect with all the brands you love

Utilize our network of brands and enter campaigns that matters to you. Be creative, have fun and get paid.

02 - Unleash Your Creativity. Create content your way

Your voice is your superpower. With our influencer platform, you have the freedom to express yourself authentically and create content that resonates with your audience. No scripts, no restrictions – just your unique style and perspective shining through.

03 - Monetize your creative work

  • Use Astory’s-generated affiliate links.
  • Post them on your social media bio/stories.
  • Get rewarded when the recommendation matches the interest

Whether it’s sharing your favorite products, showcasing your passions, or inspiring your followers with your expertise, you have the power to shape your brand and make a meaningful impact.

Brands we work with

What's happening @ Astory?

Glow & Grow

Event production, influencer marketing & content production

Thank you to everyone who joined us at the Grow & Glow Event in Miami. From inspiring activities to radiant connections. Keep glowing and growing

Kroma Wellness

Content production, influencer marketing

Astory helped raise awareness and engagement for Kroma Wellness at the Yoga event at The Standard Spa in Miami Beach.

Drink FRUGA

Content production, influencer marketing

Astory worked with the super soda brand FRUGA to grow awareness for the launch of their Miami based brand

Hospitality meets storytelling.

Elevate your guest experience.

We partner with hotels to manage your community, create engaging social media content, and host influencer stays that showcase your property to a wider audience

Read more.

Elevate your guest experience

Turn empty rooms into stories

We transform your vacant rooms into powerful marketing assets through monthly Staycation Campaigns powered by end-to-end influencer marketing

Our program delivers:
  • High-quality content tailored for your social media and digital platforms

  • Increased direct bookings and elevated brand awareness

  • Strengthened relationships within the local influencer community

  • Cost-effective, authentic marketing driven by genuine experiences

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Influencers are having conversations about brands on social media

Make them talk about yours.

Elevate your content.

Lets get creative and create content together!

We bring your brand to life through on-site content creation with our community of local influencers — all set against a stunning backdrop of different Florida resorts

  • Exclusive access to our partner hotels and resorts across Florida
  • Curate the perfect talent from our community of local influencers
  • Flexible on-site shoots: full-day or half-day
  • Influencer Marketing – authentic storytelling

Bring your products to life through events.

Let your brand shine @ Miami Swim Week® - The Shows

Ready to elevate your beauty, fashion or wellness brand on one of the most vibrant fashion stages? Miami Fashion Swim Week offers an unparalleled opportunity to connect with industry leaders, influencers, buyers, and media—all while showcasing your latest collection to a global audience.

Interested in participating? Apply now to be part of the excitement and let your brand shine under the Miami spotlight.

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Why Influencer Marketing

Build communities

Tap into your target audience and let Influencers create authentic content that resonates with your audience

Cost Effective

Brands can achieve significant exposure and results at a fraction of the cost of traditional advertising campaigns.

Tell your story

It harnesses the power of narrative and personal connection to engage audiences and convey brand messages.